Jeff Bezos – Don’t Stagnate

”We treat our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.”

“Good enough is not good enough  – exceed expectations”

It’s all about improving the customer experience in any way that you can. 

If you don’t strive to improve, you become what Bezos refers to as a Day 2 company. This is a business that’s declining towards an eventual total failure.

We want to make money when people use our products – not buy our products .