To be a good referral partner, you need to learn something about the person that you’re referring.

 If you know some of the following points about a person’s business, you can make a much better referral. 

It often takes at least a year to build up the kind of relationship that leads to really high-quality referrals. 

A deep referral relationship requires a surprising level of personal knowledge and connection. 

It takes time and effort to build this kind of relationship.