Combining Design thinking , Lean Startup and Agile
– it’s all about the user
helps understand the user’s pain, challenge assumptions, redefine problems, in order to create new strategies and solutions.
“Painstorming”, vs “Brainstorming”
Empathize with your users
Define your users’ needs, their problem, and your insights
Ideate by challenging assumptions and creating ideas for innovative solutions
Prototype to start creating solutions
“Lean startup aims to shorten product development cycles – fail fast and focus on what the customer wants – it’s about the pivot
– “this is achieved by adopting a combination of business-hypothesis-driven experimentation, iterative product releases, and validated learning.” — Wikipedia
Globally, 90% of startups fail (Forbes) and the number one reason is market failure: “They make products no one wants.” (Fortune).
Agile is all about producing tangible, working results after each iteration… quickly
Design Thinking, Lean Startup and Agile combined
- Empathize, Define and Ideate through Design Thinking
- Turn ideas into Business models following the lean startup
- Build and deliver the product incrementally and faster through Agile processes.